Marketing, Minor

View Checksheet

Minimum Total Credit Hours: 15

Program Code: N665

The requirements for a minor must be completed concurrently with the major degree requirements.

No minor may be added by completing courses after receiving the bachelor’s degree.

Students must complete prerequisites for all courses.

A minimum of nine (9) hours must be completed at OU.

Courses for the minor may not be taken Pass/No Pass.

All courses beyond MKT 3013 with an MKT designator will be calculated in the minor GPA.

No single course may be used to satisfy a major requirement and a minor requirement. A course may be used, however, to satisfy both a major support requirement and a minor requirement.

  • The minor is only available to undergraduate students with a declared major within Price College of Business.
  • Students must achieve a minimum 2.50 GPA (OU and overall) in the minor coursework.

Required Course

MKT 3013Principles of Marketing3
MKT 3053Marketing Research3
MKT 3323Consumer Behavior3
MKT 4123Professional Selling and Negotiations3
Choose 3 hours of upper-division MKT (3000-4000)3
Total Credit Hours15

If the minor is officially declared, successfully completed, and noted on the graduation application, the student’s transcript will so indicate at the time the bachelor’s degree is posted.