Journalism and Mass Communication Graduate Certificates

This is an archived copy of the 2018-2019 catalog. To access the most recent version of the catalog, please visit http://ou-public.courseleaf.com.

Graduate Certificate in Media Management

It's called the media business for a reason. Whether it's a newsroom, a public relations firm, an advertising agency, or a film company, all are in need of solid management skills and sound business sense. The Gaylord College Media Management Graduate Certificate provides media professionals with the business basics they will need to be successful overseeing either an existing media business or starting a new entrepreneurial venture. The Media Management Graduate Certificate combines the media industry knowledge from Gaylord College with the business skills expertise offered by Price College of Business. A total of 13 hours is required for the certificate: 9 hours from JMC 5193, JMC 5970 (Topic: Media Management), and JMC 5093 OR JMC 5833 in the Gaylord College and 4 hours from the list below in the Price College of Business.

List of courses from Price College of Business: MGT 5702, MIT 5602, ENT 5912, ENT 5992, ENT 5942, L S 5612, L S 5802, MKT 5402, B AD 5172, OR SCM 5522.

Graduate Certificate in Strategic Planning

The Strategic Planning Graduate Certificate is an intensive educational opportunity for certificate participants to acquire a mastery of the discipline.  A total of 12 hours is required for the certificate: 9 hours from JMC 5323, JMC 5093, and one of the following: JMC 5063, JMC 5073, or JMC 5970 (Topic: Strategic Communication) in the Gaylord college and 3 hours from ANTH 5223 or ANTH 5163 or ANTH 5213 from outside Gaylord College.